Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your information.

Last updated: July 22, 2025

1. Introduction

fireHouse Labs Pty Ltd ("we", "our", or "us") operates the AAR Link service (the "Service"). This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

When you register for an account or use our Service, we may collect the following personal information:

  • Name and contact information (email address, phone number)
  • Organization or employer information
  • Job title and role within your organization
  • Account credentials (username and encrypted password)
  • Profile information you choose to provide

2.2 Service Data

When you use our Service, we collect information related to your use of the platform:

  • After Action Review submissions and content
  • Incident reports and documentation
  • Comments and collaboration data
  • Analytics and usage patterns
  • File uploads and attachments

2.3 Technical Information

We automatically collect certain technical information when you access our Service:

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Log data and usage analytics
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for various purposes:

  • To provide and maintain our Service
  • To notify you about changes to our Service
  • To provide customer support
  • To gather analysis or valuable information so that we can improve our Service
  • To monitor the usage of our Service
  • To detect, prevent and address technical issues
  • To process AI-powered theme identification and analysis
  • To generate analytics and insights for your organization

4. Information Sharing and Disclosure

4.1 We Do Not Sell Your Information

We do not sell, trade, or rent your personal information to third parties for commercial purposes.

4.2 Service Providers

We may employ third party companies and individuals to facilitate our Service, provide the Service on our behalf, perform Service-related services, or assist us in analyzing how our Service is used. These third parties have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

4.3 Legal Requirements

We may disclose your personal information if required to do so by law or in response to valid requests by public authorities.

4.4 Within Your Organization

Information you submit through our Service may be accessible to authorized users within your organization based on their role and permissions.

5. Data Security

The security of your data is important to us. We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy. We will retain and use your information to comply with legal obligations, resolve disputes, and enforce our policies.

7. Your Data Rights

Depending on your location, you may have the following rights regarding your personal data:

  • The right to access, update, or delete your personal information
  • The right to rectification if your information is inaccurate or incomplete
  • The right to object to our processing of your personal information
  • The right to data portability
  • The right to withdraw consent where we rely on consent to process your data

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Service and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

9. Third-Party Services

Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

10. International Data Transfers

Your information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

11. Children's Privacy

Our Service is not intended for anyone under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "last updated" date at the top of this policy.

13. AI and Data Processing

Our Service includes AI-powered features for theme identification and analysis. When you submit content through our platform:

  • Your content may be processed by AI systems to identify themes and patterns
  • We use this processing to provide insights and analytics
  • All AI processing is conducted in accordance with this Privacy Policy
  • You retain ownership of your content and the insights generated

14. Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By email: privacy@firehouselabs.com
  • Through our contact form: Contact Us